New brand identification logos for city of Watertown are released!

June 9, 2022

Mike Tanner

WATERTOWN, S.D.–The city of Watertown’s “rising star” brand and logo has served the city well for a number of years, but it’s on its way out in favor of a fresh, new look.

The city, in conjunction with the Watertown Convention and Visitors Bureau, worked with a company called Simpleview to come up with new logos.

At a city council meeting last month, City Manager Amanda Mack talked about coming up with a new brand identity and logo for Watertown…

The Watertown City Council holds a work session at noon today. The agenda includes a “rebranding kickoff” with Simpleview.